World Cancer Day - scalable hosting platform
CHALLENGE
World Cancer Day is an annual event which aims to raise cancer awareness globally. To support this, the website needs to ensure seamless performance during the high traffic spikes in the lead up to and during World Cancer Day.
SOLUTION
A globally distributed, scalable hosting solution handles high volumes of traffic and multiple simultaneous requests during peak times. A fresh new accessible design enhances engagement with website visitors from all over the world.
HIGHLIGHTS
A modern design, accessible content for global users and interactive features like the custom poster tool, events planner, and interactive map enhance user engagement. Robust hosting guarantees a seamless experience during peak traffic on World Cancer Day.
International Cancer Control (UICC)
World Cancer Day is the global initiative led by the Union for International Cancer Control (UICC), and takes place every year on the 4th of February all around the world. Its mission is to raise awareness about cancer and educate the public on lifestyle changes that can help prevent the disease. Since 2020, 1xINTERNET has been a proud development partner of the Union for International Cancer Control (UICC) supporting the creation, enhancement and maintenance of the central platform for the World Cancer Day campaign. This partnership plays a crucial role in driving the campaign's global outreach and impact.
A platform to support collective action
1xINTERNET has been proudly supporting UICC since 2020, continuously optimising both the World Cancer Day website as well as the organisation’s main website UICC. Throughout the year, the World Cancer Day website serves as a valuable resource and highlights various ways to raise cancer awareness. In the lead-up to and on World Cancer Day, it offers tools to support people to organise activities, take action and participate. The global fight against cancer requires collective action, and the website plays a key role in fostering that engagement.
World Cancer Day 2024 in numbers
The World Cancer Day initiative by UICC seeks to foster engagement and build a sense of community through collective action, encouraging people around the globe to take action. User interaction is vital to the platform’s success, as evidenced by increased downloads and engagement with tools and resources. Year after year, the growth in traffic and interaction highlights the effectiveness of the initiative. The website is vital to support this continued success.
Accessible multilingual content
Attractive design relaunch with extensive work done to improve accessibility - critical on a global platform aiming to reach as many people as possible.
Decoupled search API
Decoupled search API helps users quickly find the materials they need, from information resources in the download section to planning tools for their events and activities.
Social media engagement
In 2024, World Cancer Day recorded over 750 million views with more than 500,000 posts published on social media. Custom posts can be created on the site for easy sharing on social media.
"1xINTERNET walking the extra mile..."
"I want to extend a heartfelt thanks to 1xINTERNET for their unwavering support and expertise with worldcancerday.org. The team is incredibly responsive and always ready to contribute their knowledge and passion to our projects. We are fortunate to work with a web agency that truly goes the extra mile for us and feels like an extension of our team in Geneva."
Charles Andrew Revkin, Senior Digital Strategy Manager, Union for International Cancer Control (UICC)
Managing multiple requests with scalable hosting
The global reach of the platform leads to a huge surge in visitors leading up to and on World Cancer Day in February. To prepare for this critical period, a dedicated DevOps team is on standby monitoring the site 24/7. A robust infrastructure and scalable hosting solution means that we are able to adapt to challenges and the site is able to handle traffic spikes without service disruptions.
Custom poster creation to spread cancer awareness
An interactive custom poster tool allows users to create personalised posters within the World Cancer Day website. Posters are tailored to individual events while maintaining consistent branding. Built with React, this feature allows users to upload images, enter text and automatically see how edits and adjustments appear. It can also be used to create custom social media posts - all with the branding of World Cancer Day and easily shared on social media to spread the message of cancer awareness.
Resource Toolkit
The resource toolkit provides a huge resource for users to help in the preparation and planning of World Cancer Day events. It provides valuable information, inspiration, and practical guidance to support event organisers.
Interactive map of activities
An interactive map displays cancer related activities and events happening world wide. Local cancer organisations and communities can add their own events, virtual or in-person, and visitors can browse through all the activities that are happening all over the globe.
Dynamic Scrollytelling for user engagement
Scrollytelling elements create a dynamic user experience, encouraging users to interact and scroll. These elements are combined with Lottie animations, visually appealing illustrations that enrich the scrolling experience for users.
Stories that unite and create community
A 'Stories' section gathers personal stories about cancer, sharing powerful messages of hope intended to offer hope to individuals directly or indirectly affected by the disease. Users can react to stories by liking or showing support, and are invited to share their own stories. A guided process encourages users to share their story either as text, video or artwork form.
Drupal´s power handling high data loads
This non-profit project showcases the impressive data handling capabilities and diverse services that a Drupal-based website can manage. The site demonstrates that even during peak times, with data transfers exceeding 135 gigabytes per hour, Drupal performs seamlessly. New features such as scrollytelling, enhanced material search, an improved activities map, and engaging story listings create a more dynamic user experience, highlighting Drupal's full potential.
Other projects
The Union for International Cancer Control
The World Organization of the Scout Movement
